Metrics, KPIs and how to measure them
Without data you are flying blind. Learn about the most important marketing metrics and how to use them
Your Instructor
Susanna is a Blogger and Marketing Specialist who specializes and organic traffic generation for blogs and websites. Susanna has been an active part of the content marketing and social media marketing community for almost 10 years. Susanna has been named a Content Marketing and Twitter Marketing influencer multiple times.
Susanna teaches topics like traffic generation, Twitter marketing, social media and content marketing, and blogging to entrepreneurs, business owners, and bloggers. She is all about practical experience and teaches what has worked for her with The Social Ms, her former business, and various clients
Susanna holds a Ph.D. in mathematics from the Free University of Berlin and has worked as a management consultant for several years. She splits her time between the city of Berlin and the mountains of the Bavarian Forest. She spends her spare time hiking with friends and dogs.